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Step 1
Place the butter in the bowl of a stand mixer fitted with the paddle attachment and beat on low to medium-low until smooth, about 3 minutes.
Step 2
Begin adding the sugar, a half cup at a time, keeping the mixer at the same low speed. Once about a third of the sugar is incorporated, stop the mixer and scrape the bowl with a rubber spatula. Return the mixer to the same speed, and add about 1/4 of the cream, mixing until incorporated.
Step 3
Continue slowly mixing in this fashion (adding sugar and cream, scraping with a spatula periodically, and taking time to let the mixer run in between additions), until most of the sugar and cream has been incorporated.
Step 4
Add the vanilla and salt, mix again and add the remaining sugar and cream. Continue mixing on medium-low (at the highest) for at least 5 to 10 minutes, if not longer, adding the food coloring halfway through the mixing time, if desired. The frosting will be quite light, creamy, and fluffy when it is done.
Step 5
Store the frosting tightly covered at room temperature for up to 24 hours or refrigerate it for up to one week. Bring the frosting to room temperature prior to using.