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Step 1
Season the chuck roast on all sides with the beef rub.
Step 2
Allow the chuck to rest at room temperature (covered) for an hour to let the rub work into the meat.
Step 3
Smoke the chuck at 250F, using hickory pellets for smoke, until the rub has set and juices are pooling.
Step 4
Wrap the chuck tightly in aluminum foil, place inside a secondary foil pan, and smoke for another 1.5-2 hours until the meat is at least 205F and probe tender.
Step 5
Let the meat rest for an hour, then shred and mix with the rendered juices in the foil.